Search Engine Optimization (SEO) enables you to learn how users are searching for and finding information about your brand. Using keywords throughout your content to rank higher on search engines, you can increase both the quality and quantity of traffic on your site. Performance-driven SEO involves a measured, results-based approach to improve your content and share it more effectively with the right audiences.
Quality content is the foundation of any SEO strategy. It’s not about slotting in keywords randomly. Simple yet descriptive language ensures your audience can easily find your brand among a sea of competitors vying for their attention—helping you grow your reach without the noise.
Baseline & Best Practices Setup We walk your team through our performance-driven SEO strategies and get you set up with a plan to get your company the visibility it deserves.
Analytics & Keyword Research We conduct thorough research on the relevant keywords specific to your industry, products and services to drive more search traffic to your site.
Content & Targeting Plan We develop a content plan and calendar that outlines your targeted audience, top keywords to use, and the ideal schedule for posting original content.
Content Discovery & Drafting Our team will draft high-quality content from the insights taken from the keyword research in order to increase your brand’s rank on search engines, attracting more visibility and credibility online.
SEO Content Layout Routine Your customized SEO strategy is shared with your team for review, feedback and approval before implementing a schedule (manual or automated) for content creation and sharing.
Monitoring & Maintenance Stay up to date on the status of your SEO content plans by monitoring the success of keywords and tracking how visitors find your site and where they’re coming from.
Quarterly Reviews & Real-Time Dashboards Real-time analytics enables your team to make more informed decisions about marketing budgets, upcoming campaigns, and sales processes.